- contribute to the briefing of new products’ initiatives, in cooperation with Product Planning & Institutional Relations;

- manage the current products’ life-cycle and positioning and the cross model initiatives;

- define the product’s commercial launch plan and contribute to the launches in the Business Centers;

- define the product’s communication strategy and the briefing for the initiatives.

JOB DESCRIPTION:

Main responsibilities:

• product lifecycle management
• development of the annual marketing plan
• performance analysis and trend identification
• mix management
• continuous monitoring competitors’ product actions, promotions and pricing
• sales planning and market share analysis
• set pricing to meet revenue and profitability goals
• manage specific market option packages and actions for different target groups
• perform product demos to customers
• act as a leader within the company

REQUIREMENTS:

• international background
• minimum 5 years of experience as an automotive Product Manager
• sales/field background (nice to have)
• knowledge of product strategy for current range and future models, price benchmarking and competitive analysis, volume estimations on current market development and mid-long range planning, market researches
• demonstrated success launching new products
• project management skills and proven ability to influence cross-functional teams without formal authority
• fluent in English
• available to travel